Your opportunities in disguise
Talent attraction challenges we can help you knock down
Executives at IT companies across India share with us the following challenges to attract top talent:
- High percentage of Offer declines & no shows
- Feeling forced to pay a ransom in salary premium
- Glassdoor reviews impacting hiring
- Speed of hiring unable to keep pace with demand
- Not being a well known or easily recognizeable brand name
Our Business Partners
Our team has a wide range of experience: From people who have headed the employer branding and marketing function for companies such as IBM, EY & Sapient at the country level to professionals with decades of specialized experience in market research at companies such as Nielsen and filmmakers who have won International awards as well as profiled country leaders of Fortune 500 IT companies.
Dynamic marketer and a passionate traveller.
23+ years of work experience, most recent stints as Head of Marketing in Sapient and Ernst & Young.
Founded Friends of Marketing, a brand-strategy and marketing company, in 2016. Working with AirBnB, Hero Fincorp, Saviynt, PwC and many start-ups.
Our Approach & Services
Our Clients
Press Coverage
Awards and Certification
Published Articles
Testimonials
Mezjan worked with me on employer branding/recruitment marketing efforts for IBM India from 2015 to 2017. Mezjan was quick to understand the key needs of our business. In response, he very creatively put together a campaign & roadshow leveraging AI that effortlessly drew crowds wherever we went with it. I would particularly credit Mezjan with having done a fantastic job at communicating what was traditionally considered rather intangible & created a campaign that made it very tangible & exciting. Mezjan displayed significant determination & grit to overcome obstacles to making the campaign a reality. He understood the needs of our business & consistently designed campaigns that worked!
Rajesh Nambiar
President, Digital Business & Technology at Cognizant
I have known Mezjan during my tenure as the Sectors Leader for GBS CIC India. A very committed, resourceful and collaborative person with a “can do” attitude. His passion for engaging with prospective new hires was always a treat to watch. Always trying to find new ways of engagement using technology, his usage of drones is something I will remember for a long time. Wish him all the very best . it was a pleasure working with him.
Sreejit Roy
Global Application Modernization & Development Leader (Move & Build): Hybrid Cloud Transformation (GBS) at IBM
I have known and worked with Mezjan for a long time, especially during my IBM tenure. Mezjan is very diligent, hard-working, friendly and possesses excellent work ethics. Mezjan was very helpful and pivotal in setting up and enhancing Tech Vitality initiatives for my teams. His experience and direction in this space helped set up a strong platform for IP mining, innovations using Extreme Blue projects and University Relations that resulted in engaging team members and attracting bright talent from Top Tier Institutes. Mezjan’s communication skills are top-notch, he is very approachable and inspiring. I wish Mezjan the best in his professional journey.
Pankaj Bavishi
Senior Director, Veritas Technologies
I was leading IBM’s India Software lab strategy at the time at which I directed Mezjan’s employer branding / recruitment marketing work for IBM India during the years 2013-14. He displayed an innate talent to understand what appealed to students & devised a unique, fun & educational campaign that resonated wonderfully with them. The campaign ran at Universities across the length & breadth of the country and managed to effectively communicate the few key messages intended from it. In addition, I have seen him run unique programs earlier to attract talent from top institutes like the Indian Institutes of Technology (IITs) & the National Institutes of Technology (NITs).
Vishal Kamat
Director, MaaS360 Engineering and SaaS Operations at IBM
Mezjan has been an absolute delight to work with. I have known him through his career at IBM in different roles and interacted very closely during this period.
He is collaborative, inclusive and persuasive at the same time and gets the best outcome for the team. His passion for learning and collaboration made him a great asset for the entire team. Also, his diligence in ensuring timely delivery and high quality output were most valuable. I am certain he will take this approach to his new endeavors and delight all those whom he comes in contact with.
Amit Sharma
Managing Partner, Global Delivery, IBM Consulting
Email us for a free employer brand health checklist
Direct line numbers
8903268490
Our Email
connect@employerbrandingadvisory.com























Led employer branding on campus for IBM India and work received significant press coverage. Certified World Class Employer Branding Professional. Contributor to People Matters. Recipient of multiple awards.
Mezjan Dallas Ex Head of campus Employer Branding, IBM India